Genesis announced the start of its licensing arrangement with Elixir Industries. Through this licensing arrangement, Elixir will be providing Genesis light steel structural framing solutions to the Texas market. This licensing arrangement will be targeting the residential and commercial market sector in Texas with an intention to expand to other states. Elixir will be providing an integrated Genesis light steel structural solution to builders and general contractors.

"We are pleased to be partnering with Genesis," said Christopher A. Sahm, president and CEO of Elixir Industries. "We believe that in order for Elixir Industries to continue its growth it must provide the United States market with innovative building products and services, like the Genesis solution."