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Podcast

Dear Anna: What Did We Learn From Marketing From the Election?

In the aftermath of this year’s election, what does this mean for the country?

John Wyatt

Anna Anderson

December 17, 2024

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Marketing expert Anna Anderson has the answers in this episode of “Dear Anna.”

Podcast

Dear Anna: How do I Successfully Market During Election Cycles?

Chris Gray

August 20, 2024

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With a presidential election hogging the advertising space in most media, how does a contractor hope to get their name out? Marketing expert Anna Anderson has the answers in this episode of “Dear Anna.”

Podcast

Dear Anna: What Can I Do to Increase Social Posts?

Level up your social media game with these tips from marketing expert Anna Anderson

Chris Gray

Anna Anderson

May 10, 2024

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Social media is a powerful tool to not only advertise your business but show potential customers who you are. Marketing expert Anna Anderson of Art Unlimited shares how to elevate your social media content.

Scott Montgomery Uses Columbia Tools’ Nail Spotter and Hilti’s Exoskeleton

September 15, 2023

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In a video posted to Instagram, Scott Montgomery, drywall influencer and owner of Drywall by Design, demonstrates how to use a 2-inch nail spotter from Columbia Tools and an exoskeleton from Hilti.

Simpson Strong-Tie Habitat For Humanity Instagram Photo Campaign

Simpson Strong-Tie Building It Forward Photo Campaign on Social Media Supports Habitat for Humanity

Simpson Strong-Tie asks product users to submit project photos on Instagram with #strongtiegives

July 27, 2023

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Starting July 25, Simpson Strong-Tie is asking its customers and social media followers to participate in the Building It Forward campaign. The six-week campaign will support the work of Habitat for Humanity in building safe, strong and affordable housing.

New STAFDA Team Member: Kat Davies

July 17, 2023

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STAFDA has hired Kat Davies as social media and communications coordinator.

Iowa's Waterloo Sunset

A Midwestern ceilings contractor talks through more than a decade of business and its terms for success.

John Wyatt

June 4, 2021

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The folks at Artisan Ceiling Systems & Acoustical Specialties, of Waterloo, Iowa, know the value of what a premium ceiling system constitutes. And what that means is when you have a strong work ethic, delivering a quality product, the value is that it leads to a greater path of success vs. someone installing shoddy work.

VIDEO: How a Little PR Goes a Long Way

May 27, 2021

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Now we know that you’ve probably heard of public relations, or more commonly known as ‘PR.’ But, do you know all that PR can do for your company?

Out With the Old, in With Change

THE INDUSTRY HAS BEEN HIT HARD WITH CHANGES OVER THE PAST YEAR AND IT’S HOW WE ADAPT TO THOSE CHANGES THAT WILL DETERMINE OUR SUCCESS

Michael Griffin

January 18, 2021

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The year 2020 is behind us and I for one am looking forward to the New Year. Of course, odds are the need to adapt to the changes in our business environment won’t just vanish with 2021.