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Walls & Ceilings 'If Walls Could Talk'
Welcome to “If Walls Could Talk” where Walls & Ceilings magazine is out to discover just that.
Listen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor? And “If Walls Could Talk,” what stories would they tell? Find out all of this and more on each episode.
Many of you listening, whether you like it or not, get involved in helping your companies promote themselves, and local events is a great way to build your brand. Whether you are launching your own event or sponsoring something local in your community, event marketing is something that can really help your brand, but it’s also something that can have a lot of downfalls if not done right. So, how do you even get started with something like that? Publisher Jill Bloom sits down with Anna Anderson, CEO of Art Unlimited, to talk about some innovative ideas for event marketing. Anderson discusses social media strategies, pitfalls you can expect to face in event marketing, hiring the right people to help market your brand, and the top three things you should be thinking about when promoting yourself.
The recovery effort following hurricanes Milton and Helene in Florida is slowly underway, and roofing contractors on their way in to help need to be prepared, said W&C Legal Insights expert Trent Cotney. Gas shortages, downed trees and power lines are commonplace during a state of emergency, and he cautioned regulatory enforcement won’t take a step back.
In particular, contractors need to be aware of:
Personal Protective Equipment – hard hats and eye protection, in particular.
The rise in spray foam manufacturers is driving prices down, but contractors are losing margins by competing on price instead of focusing on the product's value. Harris warns that some off-shore manufacturers are falsely marketing sealants as insulation without proper U.S. certification, risking the use of inferior products in the market.
After taking full ownership of Agent Wall Systems, Adam Taubman faced challenges during the pandemic but has since expanded the business into western Virginia. The company now specializes in load-bearing stud framing and prefabrication, influencing project designs. Taubman sees their recognition as a Top 50 Contractor as a tool to promote further growth.
In this special episode of If Walls Could Talk, Walls & Ceilings Associate Editor Michael Levitt speaks with Phampena Inc.’s Taide Pham, Hien “H” Pham and Trinidy Pham. The company is on the cover of W&C’s September issue and has grown into an industry leader since being founded in 2010.
In this episode of If Walls Could Talk, Jill Bloom and Trent Cotney discuss the complexities of marijuana use in the construction industry. Cotney addresses the challenges employers face due to varying state laws on marijuana legalization, emphasizing the importance of safety and supervisor training to identify impairment. He also highlights the difficulties of maintaining a drug-free workplace, considering testing limitations and insurance requirements, which often necessitate policy re-evaluations for contractors.
Thea Dudley chats with Jill Bloom about payment portals, fraud targets, best practices in debt collection and other methods to address fraud and tardy customers.